Our thoughts and opinions on Culture, Performance and OKRs

employee in work with notes on work board

What is business performance management?

by Tom | Nov 28, 2021


Business performance management involves a number of tools and processes, but essentially it’s concerned with monitoring and assessing your business’ progress over time.  There are many sophisticated ways you can measure and monitor the productivity of your workforce. This includes implementing the OKR framework, KPI…

Common marketing plan goals for businesses

by Tom | Nov 14, 2021


A marketing plan is a report that outlines your marketing strategy for the year ahead, quarter or month. Whereas, your marketing plan goals are the outcomes you want to achieve with the strategy you’ve set out.  Most marketing plans include a description of your business’s…

Our expert tips for successful KPI development

by Tom | Nov 01, 2021


KPI is a term that has the power to instil a feeling of motivation or dread into businesses and their employees depending on past experience. However, KPI development is a process you can’t ignore as a manager or business owner. Commonly used in sales settings,…

The benefits of business performance measurement

by Tom | Oct 31, 2021

OKRS, Strategy

Business performance measurement is an essential component of the business management process and when carried out correctly, can help you to achieve consistent business growth. In this article, we’ll tell you all about the tools you can use to effectively measure business performance and create…

Why you should be setting strategic marketing goals

by Tom | Oct 22, 2021


Strategic marketing goals are more streamlined, laser-focused alternatives to regular marketing goals. They provide your marketing department with greater clarity and direction when it comes to achieving their objectives, as well as a whole host of additional benefits.  In this article, we’re going to be…

A guide to OKR progress tracking

by Tom | Oct 14, 2021

OKRS, software

So, you’ve set your OKRs, you’re happy with them. Now what? How do you go about tracking them? In this article, we’re going to share some insight with you into OKR progress tracking. Once you’ve defined your OKRs, the next step is to enter them…